WHAT does Panama PR achieve?

A good public relations strategy establishes a good basis to give our customers and their products good media coverage. It does a great deal for your image and raises awareness of your activities. But you know that already, otherwise you would not be visiting this website. As a communications professional, you also know that reports in the form of an editorial are much more credible than adverts. You hear every day from your husband, wife, children, colleagues and competitors the great effect exerted by a recommendation from the media and the power of the word of mouth of friends who use the media. Panama PR will tell you how you can harness this to benefit your business and to further your objectives.

Apart from the standard repertoire of press and public relations work Panama PR offers a range of unusual  consultancy services. This is because PR instruments also allow you to monitor and analyse markets, topics and competitors very effectively.

With Panama PR’s monitoring of competitors
you will know every day what your competition is doing and you can act in a fast and targeted manner. In this way you will remain or become the leader in sales and opinion forming.

With Panama PR’s price radar
you can obtain continuous feedback on market prices and quoted prices in your product groups and markets, ensuring that you are always one step ahead and you keep the best price.

With Panama PR’s issues management service
you keep an eye on the issues and can intervene quickly in developments as opinions are formed. You actively shape the environment in which your company operates.

With Panama PR’s brand protection programme
we provide you with a daily analysis of who is talking and writing about your brands in the media, what is being said and how. You identify friends and enemies and can support or persuade them. This information will also allow you to fight product and brand piracy quickly.

With Panama PR’s product tester
we will prepare editorial tests of your products in a way that will obtain correct results and positioning. You will receive credible confirmation of the quality of your products, thus making it easier for your customers to make their choice. Your marketing will receive the best possible impetus, including statements that can be verified.

With Panama PR’s analysts’ service
news about your company and products will also reach the analysts who influence opinions in your industry and decide who is important.

With Panama PR’s trade show packages
you will make your attendance at a trade show a media event. This is because it is always obligatory for journalists to attend trade shows in their specialist field and it is often also the start of trends in the industry.